Week | 1st hour | 2nd hour | Read: |
1: Jan 19th | Introduction | Generic Strategies | Ch. 1-4 |
2: Jan 26th | Walmart 2009 | Value Chain | Ch. 5-8 |
3: Feb 2nd | Ryanair 2011 | AirAsia | Ch. 9-10 |
4: Feb 9th | Ford 2012 | Innovation | Ch. 11-14 |
5: Feb 16th | Nintendo 2012 | International Strategy | Ch. 12 |
6: Feb 23rd | Zara | International Strategy | Ch. 15 |
7: Mar 1st | Vodafone 2011 | General Electric, M&A | Ch. 16 |
8: Mar 8th | GE 2009 | Cultural Change | Ch. 17 |
9: Mar 15th | HSBC | Tesco | Ch. 18 |
10: Mar 22nd | Tesco | Wrap up | - |
Course work and notes from E. B. Holmes at the University of Edinburgh Business School (MBA, 2011-2012)
Wednesday, March 28, 2012
CS: Corporate Strategy Cases
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment